About Us – Pung Media

Independent. Critical. Global.

At Pung Media, we believe journalism must go beyond the surface — to question, to investigate, and to challenge power. Founded with the vision of building a new generation newsroom, Pung stands at the intersection of critical analysis, creative storytelling, and data-driven journalism.

Our Mission

Our mission is to provide readers with reliable, independent, and deeply contextual journalism. In an age of fast news cycles and information overload, we focus on clarity, accuracy, and depth.

We aim to:

Deliver fact-checked, multi-sourced reporting.
Expose structures of inequality, injustice, and misinformation.
Give voice to diverse communities, perspectives, and ideas.
Innovate with multimedia formats — from investigative articles to interactive visuals.

Our Vision

Pung envisions a media ecosystem that is:

Independent: Free from political and corporate influence.
Transparent: Open about sources, funding, and editorial decisions.
Inclusive: Highlighting voices that are often overlooked.
Innovative: Experimenting with design, technology, and storytelling to reach new audiences.

Editorial Principles

We are committed to the highest journalistic standards:

Truth & Accuracy – Every story undergoes rigorous fact-checking.
Accountability – We correct mistakes publicly and transparently.
Ethics & Responsibility – Guided by global press freedom principles and human rights values.
Pluralism – Different ideas, cultures, and opinions have space in our newsroom.

What We Publish

Investigations: Long-form, in-depth reports on political, social, and economic issues.
Analysis & Opinion: Thoughtful perspectives from experts and contributors.
Culture & Arts: Exploring creativity, identity, and social change.
Data Journalism: Interactive visual stories powered by research and statistics.

Why “Pung”?

“Pung” represents sharpness, clarity, and resonance. Just as a sound can cut through noise, our journalism seeks to cut through disinformation and distortion, reaching readers with truth and insight.

Join Us

We believe journalism is a collective project. Readers are part of our newsroom. Whether through feedback, contributions, or collaborations, you help shape the future of independent media.

📩 Contact us at contact@pungmedia.com to share ideas, pitches, or feedback.